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RouteYou

Turning legacy technology into a high-performance route platform

How Cactus Led RouteYou to Improve Its App

RouteYou, the route-planning application aiming for digital transformation in the face of outdated technology and remote collaboration challenges, partnered with Cactus to modernize its platform while enhancing quality control and improving the user experience. 

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01. Intro

RouteYou partnered with Cactus to lead a digital transformation, modernize its platform, and scale for future growth.

02. Challenge

RouteYou’s legacy tech stack was slowing development and limiting its ability to deliver new features and innovate.

03. Solution

Using Cactus’s agile, value-driven approach, a skilled team revamped the front-end, back-end, QA process, workflows and analytics.

04. Results

RouteYou now runs on a modern, scalable platform with faster releases, improved stability, and a better user experience.

01. INTRO

RouteYou’s Digital Leap with Cactus

RouteYou is a versatile route-planning application for walkers, runners, and cyclists, offering detailed information on points of interest along various routes. It also supports enthusiast communities and regional tourism organizations. In 2023, RouteYou accelerated its development efforts following its acquisition by Mediahuis, a move that marked the beginning of a strategic transformation. To support this next chapter, RouteYou partnered with Cactus to modernize its platform, evolve its tech stack, and expand its capabilities. 

02. CHALLENGE

Legacy Tech Slowed Growth and Innovation

To continue growing, stay competitive, and remain the go-to app for outdoor route planning in Western Europe, RouteYou needed to transform its web application into a modern, high-performing, secure, and future-proof platform.  

Before engaging with Cactus, RouteYou was facing a challenge that hindered its growth and innovation: although RouteYou’s internal technical team has a success history behind them and are highly skilled, the limitations of the legacy technology stack were slowing down development speed, making it harder to deliver new features quickly and respond efficiently to user and market demands. 

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03. SOLUTION

Inside RouteYou’s Tech Modernization Journey

Cactus assembled a team of expert developers and engineers with technical depth and strategic mindset to integrate with RouteYou’s systems and push forward its transformation. Key initiatives included: 

  • Strategic Architecture support: Provided ongoing support in evaluating architectural decisions, helping RouteYou identify opportunities, mitigate risks, and make informed choices for long-term scalability. 
  • Front-end Modernization: Developed a new front-end using React and Next.js, integrated with the legacy system via a reverse proxy to ensure a smooth transition and an improved user experience. 
  • Robust Quality Assurance Pipeline: Cactus QA team implemented a comprehensive testing strategy. This included manual test case creation, API and regression testing, and full end-to-end automation using Playwright and Codecept. These efforts substantially increased platform stability and released confidence. 
  • Data-Driven Insights: Strengthened analytics to empower more informed decision-making at the product and technical levels. 

04. RESULT

Boosted Performance, Quality and Agility

 This collaboration has already delivered clear results: shorter development cycles, more stable releases, improved user experience, and higher code quality. RouteYou now operates with a more modern, agile foundation that supports both innovation and expansion. 

CONCLUSION

Beyond the Map: A Partnership Driving Long-Term Digital Growth

The collaboration between RouteYou and Cactus remains active and continues to evolve. RouteYou values Cactus’s professionalism, deep technical experience, and adaptability not only fitting into their workflow but enhancing it. 

RouteYou is currently undergoing a major IT transformation, with Cactus playing a key role in migrating the platform to a modern technology stack, rolling out new features, and reinforcing core systems to ensure long-term scalability and success. 

"Our our business model was B2B, but more and more, but more and more, we shifted toward broad use by individual users, B2C. And for that we needed much simpler software and interface, and we also had to support more technologies, such as smartphone, desktop, and tablet."
Pascal Image
Pascal Brackman
Managing Director at Route You
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